In recent years, technology has transformed how visitors interact with art and exhibition spaces. Initially, QR codes provided an innovative way to deliver additional content, but their limitations quickly became apparent. They require a physical code for each piece, they’re often hard to scan accurately, and any changes to the artwork or its description mean reprinting and re-labeling.
The Shift from QR Codes to Image Recognition with scan.art
At scan.art, we’ve moved beyond QR codes to offer a seamless, efficient solution with image recognition. Instead of static codes, visitors can scan artworks directly with their smartphones, accessing a wealth of information instantly, without downloading an app. This smooth experience is engaging and effortless, offering visitors richer insights without the technical obstacles that QR codes often present.
Why Image Recognition Is the Future
Image recognition for Artworks not only provides a cleaner, more user-friendly experience but also empowers exhibition organizers with flexibility. With scan.art, you can update artwork descriptions, prices, and promotional materials in real time. There’s no need to replace physical tags or reprint codes, making exhibitions adaptable and current. For exhibitions with rotating pieces, scan.art’s technology makes it easy to adjust to new works while ensuring each piece remains just as accessible as before.
Enhancing Visitor Engagement and Gathering Insights
Through scan.art, curators and exhibition organizers gain valuable data on visitor interactions with individual pieces, allowing for data-informed adjustments in exhibit planning. Real-time insights on popular artworks and visitor interest trends help exhibitions become more responsive and engaging.
Set a New Standard with scan.art
With scan.art, image recognition is reshaping how audiences engage with exhibitions. As visitors can simply focus on the art, exhibitions become more immersive, educational, and connected, without QR codes and the hassle they bring.
Ready to make your exhibitions more dynamic and fit for the future? Reach out to scan.art at office@scan.art or explore scan.art/exhibitions.
