Touring exhibitions present a unique opportunity to showcase art to diverse audiences across various locations. However, organizing these exhibitions comes with its own set of challenges. scan.art offers innovative solutions to enhance the visitor experience and streamline exhibition management. Here’s how scan.art transforms touring exhibitions:
Seamless User Experience
One of the standout features of scan.art is its user-friendly web application. Visitors can access detailed information about the exhibited artworks by simply scanning them with their smartphones. Unlike traditional apps, scan.art does not require any downloads or registrations, making it incredibly convenient for users. This ease of use encourages more interaction with the exhibited artworks, enriching the visitor experience and leading to increased sales of prints and merchandising.
Revolutionary Audio Guide
scan.art recently introduced a revolutionary audio guide feature that allows artists to upload or record audio descriptions in multiple languages. Visitors can choose their preferred language and listen to these descriptions directly on their smartphones or read the transcriptions and artwork text descriptions. This feature provides a deeper understanding of the artwork, explained by the artist directly, making the exhibition more engaging and informative. It also eliminates the need for additional hardware devices or manual input, streamlining the process for both visitors and organizers.
Valuable Analytics
For exhibition organizers, understanding visitor behavior is crucial for continuous improvement. scan.art collects valuable analytics on visitor interactions with the artworks. This data includes which pieces are most viewed, the duration of engagement, visitor path through the exhibition, and visitor preferences. These insights help organizers make informed decisions about the exhibition layout, promotional strategies, and overall visitor experience enhancements.
Advertising Opportunities
scan.art offers the option to integrate advertisements into the web application. Organizers can display partner or sponsor logos, creating additional revenue streams and enhancing collaboration opportunities. This feature is particularly beneficial for touring exhibitions, where sponsorship can play a significant role in covering logistical and operational costs.
Enhanced Engagement with Artworks
By providing immediate access to detailed information and audio guides, scan.art encourages visitors to spend more time engaging with the artworks. This deeper engagement can lead to a more memorable and impactful exhibition experience. Visitors leave with a greater appreciation of the art and a more personal connection to the pieces they have viewed.
Conclusion
scan.art is a game-changer for touring exhibitions, offering a seamless user experience, innovative audio guides, valuable analytics, and advertising opportunities. By leveraging these features, organizers can enhance visitor engagement, optimize exhibition management, and create a more immersive and informative experience for art enthusiasts. To learn more about how scan.art can transform your touring exhibition, visit scan.art.
If you are interested in scan.art for your touring exhibition, schedule a product demo or contact us through our website or office@scan.art.
